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英语翻译Global CompetitionVastly improved transportation and com

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英语翻译
Global Competition
Vastly improved transportation and communication systems have led to a global market
for many manufacturing and service firms.Several decades ago,firms neither knew nor
cared what similar firms in Japan,France,Germany,and China were producing.These
foreign firms were not competitors,because their markets were separated by geographi-
cal distance.Now,both small and large firms are affected by the opportunities offered
by global competition.Stillwater Designs,a small Oklahoma-based firm that designs
and markets Kicker speakers,has significant markets in Europe and outsources most
of its manufacturing to Asia.At the other end of the size scale,Procter & Gamble,
The Coca-Cola Company,and Mars,Inc.,are developing sizable markets in China.
Automobiles currently being made in Japan can be in the United States in two weeks.
Investment bankers and management consultants can communicate with foreign offices
instantly using video conferencing technology.Improved transportation and communica-
tion in conjunction with higher quality products that carry lower prices have upped the
ante for all firms.This new competitive environment has increased the demand not only
for more cost information but also for more accurate cost information.Cost information
plays a vital role in reducing costs,improving productivity,and assessing product-line
profitability.
全球竞争
得到广泛改善的运输通讯系统已经将许多生产及服务公司引向全球市场.几十年以前,公司既不知道也不关心在日本、法国、德国和中国的相似公司在生产些什么.这些外国公司当时并非竞争者,因为它们的市场被地理距离所隔绝.现在无论是大公司还是小公司都被全球竞争所提供的机遇所影响.斯蒂尔沃特设计是一家建立于俄克拉荷马州的设计和营销汽车扬声器的公司,它在欧洲拥有显著的市场,且将它大多数生产外包给亚洲.在此规模大小的另一端,宝洁公司,可口可乐公司以及火星公司都在中国发展了颇具规模的市场.近期正在日本加工的汽车可能在两周后就出现在美国.投资银行家和管理顾问可以利用视频会议技术即时同外国办公室进行交流.改善了的运输通信系统与更高质量更低价格的产品的结合已经为所有公司提高了赌注筹码.这个新的竞争环境已经不仅仅增加了更多成本情报的要求还有更加准确成本情报的要求.成本情报在减少成本、提高生产率和评估产品线的盈利能力上扮演着非常重要的角色.
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