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英语翻译行业吸引力和竞争对手分析行业吸引力1,店铺选址要求高,与奢侈为邻,.Zara特别注意开店的质量,选最好的地段开店

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英语翻译
行业吸引力和竞争对手分析
行业吸引力
1,店铺选址要求高,与奢侈为邻,.Zara特别注意开店的质量,选最好的地段开店,影响品牌形象的店坚决不开 2,超大卖场,气势逼人.少则上千多则上万平方米不是整栋楼宇就是半个商场楼层 3,经典橱窗设计,
4,合理的空间布局和艺术的灯光照明
竞争对手
HM 1,更低价位,2,更加年轻化易于大众接受其设计理念 ,更具品牌前瞻意识 ,3,广告宣传力度大,4,更深入人心,除了快速更注重品牌强力
Industry attractiveness
1,store location demand is high,and neighbors,luxury.Zara special attention to the quality of the shop,choose the best location,resolute don't affect the brand image shop opened 2,megastore,fury.Little is thousands of many tens of thousands of square meters is not the whole building is half of the market floor 3,classic design,window 4,reasonable space layout and art lighting rival HM 1,more low price,2,more young is easy to be acceptable,its design idea,more forward-looking brand consciousness,3,advertising propaganda,4,more thorough popular feeling,in addition to pay more attention to the brand strength quickly.