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英语翻译1.Describe three factors that would cause a company to c

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英语翻译
1.Describe three factors that would cause a company to continue doing business in traditional ways and avoid electronic commerce.
Traditional commerce is a better way to sell the items or services when personal selling skills are a factor,as in commercial real estate sales; or when the condition of the products is difficult to determine without making a personal inspection,as in the purchases of high-fashion clothing,antiques,or perishable food products.
2.How might a manager use SWOT analysis to identify new applications for electronic commerce in their strategic business units?
In SWOT analysis you list strengths and weaknesses of the business unit and then identify opportunities presented by the markets of the business unit and threats posed by the competitors of the business unit.This is accomplished by analyzing all the business operations into value adding activities and supporting activities.
3.Write a paragraph in which you describe the conditions under which a Web site can hope to become profitable if it relies exclusively on advertising revenue.In a second paragraph,provide an example of a company not mentioned in the chapter that is using the advertising-supported model and that is likely to be successful in the long run.Explain why you think it will succeed.
A Web site that relies exclusively on advertising revenues must contend with two major problems.First,no consensus has emerged on how to measure and charge for site views and the second problem is that very few Web sites have sufficient numbers of visitors to interest large advertisers.To be successful using the advertising-supported revenue model exclusively,a Web site must be large search engine,because they generate sufficient traffic to be profitable.Another alternative is to become a site that targets niche markets,for example employment-advertising sites.
4.In two paragraphs,explain why a customer-centric Web site design is so important,yet is so difficult to accomplish.
An important part of a successful electronic business operation is a Web site that meets the needs of potential customers.It is a significant challenge however,to design an effective website that introduces the company to different audiences (shareholders,the financial community,suppliers,potential alliance partners,potential customers,current customers and so on) with very different interests.
1.Describe三个因素将导致公司继续做好传统的方式,避免电子商务业务.
传统商业是一种更好的方式来出售的物品或服务时,个人销售技巧是一个因素,如商业房地产的销售;或者当产品的条件,很难不作检查,以确定个人,如在购买高时尚服装,古董,或易腐食品.
办完经理可能使用的SWOT分析,以确定自己的战略业务单位在电子商务新的应用?
在你列出的SWOT分析优势和业务部门的弱点,然后找出机会,由业务部门和业务部门构成威胁的竞争对手的市场介绍.这是通过分析为价值的所有业务活动和辅助活动增加.
3.Write一个段落中,你描述的条件下,一个网站可以希望成为有利可图的,如果它完全依赖广告收入.在第二段,提供了一个章节中没有使用的广告支持的模式,而且有可能在长期运行中提到的公司成功的例子.解释为什么你认为它会成功.
一个网站,依赖于广告收入全部必须满足两个主要问题.首先,没有共识,对如何衡量和收费站点的意见和出现的第二个问题是,很少有网站的访问者足够数量的大型广告客户的利益.为了获得成功利用广告收入模式完全支持,一个网站必须大搜索引擎,因为他们产生足够的流量,是有利可图的.另一种选择是要成为一个网站,目标细分市场,例如就业广告网站.
4.In两段,解释为什么一个以客户为中心的Web站点的设计是如此重要,但如此难以实现.
一个成功的电子商务运作的重要组成部分,是一个网站,以满足潜在客户的需求.这是一个重大的挑战然而,设计一个有效的网站,介绍该公司(股东,金融界,供应商,潜在的联盟伙伴,潜在客户,现有客户等非常不同的利益)不同的受众.