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英语翻译Disney is renowned for its cleanliness.As CEO Michael Ei

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英语翻译
Disney is renowned for its cleanliness.As CEO Michael Eisner is once quoted as saying,"I stepped from the chill and gloom of an Easter winter into the sunny glow of Main street,a place so clean that it seemed you could eat right off the sidewalk" (Bright,1987,p.17).Every inch of counter,floor,wall and window is constantly cleaned.The streets are scoured nightly with high-powered steam jets,and many of the high traffic areas are touched up each night with new paint,grass and soil.
However,within this cleanliness lies a sanitized and unrealistic view of the world.In Disney there is no sign of decay,crime,confusion,discontent,pain,poverty,or struggle (Van Mannen,1992).There is no sign of the blood,sweat and sacrifice that was required to construct the world (Rapping,1995).Not only is evidence of work hidden,employees are coached to appear as though their work is play.Evidence of the impact of high levels of visitation upon employees,and upon the location,is carefully hidden.Indeed,every attempt is made to hide the human hand of maintenance.For example,the vast infrastructure of service tunnels,employee changing rooms,trash removal viaducts and food preparation rooms is hidden underground.The impression created is one where there is no mess,no waste,and little labor involved.
Much of the maintenance and re-construction is deliberately carried on outside of park hours.Visitors become passive consumers,neither actively engaged in the construction of their experience,nor particularly aware of the high degree of manipulation and inlfux of capital required to maintain the experience.Nature may be relentlessly evoked at Disney,but it is not always apparent that it is a nature that has been reworked and transformed (Wilson,1992).Because the constructed version of nature is so satisfactory,there is little motivation to look for,or notice,the hidden hand of the human designer.
The Hollywood View of the World
Disney’s manipulation of environment and experience is heavily influenced by its Hollywood heritage.The level of technological control,the suspension of belief,and the use of linear narratives are all familiar tools of the film and television industry from which Disney evolved.But,this tradition also includes an approach that wanted to ‘improve’ upon the natural and cultural heritage it was appropriating for entertainment purposes."The Disney approach is that of a packaged tour where the packaging is the message — how things are packaged take emotional and intellectual precedence over the actual content" (Johnson,1981,p.163).The hidden manipulations have proven fertile ground for analysis of the agendas,assumptions,and moral stances of the Disney corporation.These values,too,become the norm of how things should be.
迪士尼的清洁举世闻名.根据首席执行官迈克尔·依斯勒的引述所言,“我从寒冷和昏暗的复活节冬天走到阳光下的一条主要街道,这里干净得你可以马上在人行道边坐下吃东西.”(1987年布莱特第17页).每一寸计数器、地板、墙壁和窗户都时常被清洁.每个夜晚,每一条街道都被高性能蒸汽喷流冲刷,每个交通流量大的地区都被新油漆、青草和土壤重新润色.
然而,在这背后是一种被“消毒”过的不切实际的世界观.在迪士尼乐园,没有任何衰退、犯罪、混乱、不满、疼痛、贫穷或斗争的迹象(1992年范曼),也没有构建美好世界所需要的流血、流汗,甚至牺牲的痕迹(1995年饶舌歌).不仅是工作的证据被隐藏起来,员工也被指导要表现得好像他们的工作如同玩乐.对员工、对特定地点的高标准视察都经过精心隐藏.事实上,所有人工维护的痕迹被全力抹去.例如,巨大的基础设施服务通道、员工更衣室、垃圾高架通道和食物准备房间都被隐藏在地下.这里给人带来的印象是一个毫无杂乱、毫无浪费和不需工作的乐园.
大部分的维修和重建刻意安排在公园开放的小时外进行.游客成为被动的消费者,既不积极参与他们游乐体验的建设,也不太了解维持他们乐趣所要求的高度人工控制和投入的大量资金流.大自然也许是在无情地引诱迪斯尼公司,但大自然被重建和转换的痕迹似乎并不明显(1992年威尔逊).因为鬼斧神工的自然界是如此令人满意,人们很少会有意去寻找或关注人类设计师隐藏其间的手.
好莱坞的世界观
迪斯尼的操作环境和经验在很大程度上受到了好莱坞电影的影响.技术控制的水平,信仰的悬浮和线性叙事的使用都是影视中熟悉工具,而迪斯尼便是从中演化而来的.但是,这种传统也包括一种“改进”自然和文化遗产而使之适用于娱乐目的的方法.“迪斯尼的方法是一种由旅行社包装的包办旅游,而这包装就是信息--包装的手法在于人的理智与情感比实际的内容更加重要”(1981年约翰逊第163页).被隐藏的人工控制已经证明了迪士尼公司是一片分析议程、信念和道德要求自由生长的沃土.这些价值观也成为迪士尼处事的常态.
【里面的长句子很难翻啊意思也很难理解有误差的多包涵【擦汗】】