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英语翻译This means the time between thelaunch of a product and t

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英语翻译
This means the time between the
launch of a product and the point at which that product is ‘mature’ is very
quick.Competition amongst fashion retailers
forces businesses to refresh their ranges a number of times in a year.This
topping up modifies the product as it reaches the maturity
stage.The boost of a new product or style then extends the life of the range.
Products need refreshing to avoid the dip in sales
during the Saturation
stage of the life cycle which could result in an early decline.The additions
and changes help sales rise again,earning extra sales revenue
and profit,
as well as maintaining the Ben Sherman brand in the market.
这就意味着从产品发布到产品达到“成熟”的时间很短(成熟指产品的利润达到稳定的阶段).因为时尚界零售商之间的竞争,企业被迫在一年之中多次更新产品的经营范围.这种更新换代使产品到达成熟阶段时变得完善.随后对新产品以及全新时尚风格的大力宣传就能延长经营范围的销售周期.为了防止销售额在产品生命周期的市场饱和阶段下降,产品需要更新换代,因为这一阶段可能导致产品过早的走下坡路(产品利润本该在成熟阶段之后下降,在市场饱和阶段有下降过早的危险).对产品做出的补充和改变有助于再次提高(下降的)销售额,赚得额外的财政收入和好处,同时保证宾舍曼(Ben Sherman,英国著名服装品牌)在市场中继续存在(保持品牌一直有一定的市场份额).
直译不太好懂,括号里面是解释,