英语翻译(工商管理类的)

英语翻译(工商管理类的)
企业在成长和发展时期面对企业内部环境的变化和外部激烈的竞争环境，为保证处于有利的竞争地位，具备竞争优势，企业将结合自身的经营特点和企业战略来选择竞争策略，如成本领先策略和差异化策略等，但要实现企业的可持续发展并且在长期竞争中处于优势地位就要形成、建立和保持企业的核心竞争力，核心竞争力不仅是企业在本行业、本领域获得明显竞争优势的保障，而且是企业在开辟新领域和多元化经营取得成功的保障。因此核心竞争力越来越被现代企业所重视，不断发展和提高企业核心竞争力已成为企业追求的战略核心和制胜之本。
如何使企业的核心竞争力在激烈的竞争市场上保持长久的适应性和生命力？企业可从以下几个方面来不断发展和提高企业核心竞争力。
关键词：核心竞争力、企业文化、人力资源

During the expansion and development period, the enterprise will face the changes from the inside and furious competitions from the outside. In order to ensure its competitive advantages and its competitive position, the enterprise will combine the operation specialty and the business tactics to choose its competitive strategy, such as cost leadership strategy and product differential strategy, etc. However, if its target is to implement its sustainable growth and maintain its competitive advantages, the enterprise shall form, build and maintain its core competitiveness. The core competitiveness is not only the guarantee for the company to acquire the significant competitive advantages in the industry and in the field, but also the guarantee for the company to success in opening up a new area and diversification operations. Consequently, the modern enterprise puts more and more attentions on (developing) its core competitiveness and continuing to develop and enhance its core competitiveness has become the core strategy and cornerstone of its succession that the enterprise is pursuing.
How to maintain the long-term adaptability and vitality of the enterprise’s core competitiveness in the intensive competition environments? The enterprise shall develop and enhance its core competitiveness in the following areas.
Key word: core competitiveness, enterprise culture, human resources